Category Archives: photography

Today Show: How To Create Your Personal Brand

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How You Look + How Your Speak+ How You Act = Your Personal Brand Whether you are aware of it or not, you DO have a personal brand. Your brand is the totality of how others experience. Although a first impression is based almost entirely upon your visual grammar (how you look), the collateral pieces […]


How to Create a Telegenic Image #10: Have Fun

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“If you’re not having fun pitching or chatting “on air” about your topic or idea, no one is having fun! Smile! Ooze enthusiasm! It’s contagious. Be your best self and roll with it… Flexibility in body mind and spirit counts here. Be spontaneous, smart and humble! Remember TV is entertainment.” Being a TV guest is […]


How to Create A Telegenic Image #8: You Are The Expert on You!

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Successful interviews occur when your have a strategy, are well prepared, confident and empowered with the knowledge of your expertise. It is important to focus on your performance regardless of what may be going on around you! A TV set is bustling with activity and a whirlwind of hurry up-wait. Even the interview can easily […]


How to Create a Telegenic Image #6: Your Best Body Angles

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There is an art and a science to looking your best doing an interview. First let’s chat about angles. Very few people can get away with looking great in a “straight on” shot to camera. I suggest keeping your body at a 3/4 angle to the camera. Sit a bit diagonally in the chair, stool […]


How to Create A Telegenic Image #5 Site Bites: Monochromatic Dressing Works Best On Camera

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Congratulations! You have been booked for a TV appearance! What shall you work to create your best image? Here are a few guidelines. Solids work better than patterns. Select colors that speak your language. My rule of thumb is dress 10% above your target audience, maintaining the show’s style of dress and color ways. Color […]


How To Create a Telegenic Image #3 They Don’t Care How Much You Know Until They Know How Much You Care!

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So many people aspire to land a guest segment on a National Daytime TV Show. Here are a few things you need to know to give yourself the best chance of being booked: 1. Do your homework! Watch the shows you want to be on regularly. Get to know the rhythm of the shows,the types […]


Your Best Telegenic Image Tip #2: Excellence is in the DETAILS!

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Your finish will determine your start! In order to project a successful, dynamic image and personal brand,your entire look should be polished. Exude competency,confidence clarity, timeliness and order. Make sure that each detail you present to the public is excellent.People do make judgements on how you show up for a meeting, lunch with clients, auditions,Skype […]


Your Personal Brand: 10 Tips to Creating Your Best Telegenic Image Tip #1 SMILE!

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So many of us spend at least half of our day communicating virtually with people via social media, video conferencing, Skype. Our professional life is ranked not only by our performance but by the number of followers we have, tweets we make, posts and blogs we create. Our networks have expanded for beyond our corner […]