Category Archives: expert

Today Show: How To Create Your Personal Brand

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How You Look + How Your Speak+ How You Act = Your Personal Brand Whether you are aware of it or not, you DO have a personal brand. Your brand is the totality of how others experience. Although a first impression is based almost entirely upon your visual grammar (how you look), the collateral pieces […]


How to Create a Telegenic Image #10: Have Fun

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“If you’re not having fun pitching or chatting “on air” about your topic or idea, no one is having fun! Smile! Ooze enthusiasm! It’s contagious. Be your best self and roll with it… Flexibility in body mind and spirit counts here. Be spontaneous, smart and humble! Remember TV is entertainment.” Being a TV guest is […]


How to Create A Telegenic Image #8: You Are The Expert on You!

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Successful interviews occur when your have a strategy, are well prepared, confident and empowered with the knowledge of your expertise. It is important to focus on your performance regardless of what may be going on around you! A TV set is bustling with activity and a whirlwind of hurry up-wait. Even the interview can easily […]